Part Nine of the Path to Market Transformation requires you to do some critical thinking about your business and your export journey to date. You will be required to critically assess your business's performance in international markets. You will evaluate key metrics, analyse successes and challenges, and identify areas for improvement. You will then update your international business plan, revising marketing and sales strategies, and enhancing operational efficiencies. The next module will teach when to leave a market that is not serving you and how to develop a trade diversification strategy.
By the end of this course, you will have gained a comprehensive understanding of how to review, reframe, reset, and reflect on your international business strategy. You will be equipped with the knowledge and tools to make informed decisions about market exits, have peace of mind that your business can withstand fluctuations thanks to a sound diversification strategy, and have clarity on how to succeed beyond the first export sale.
Coming Soon
Successful Tradeshows and Visiting the Market
Successful Tradeshows and Visiting the Market
Cultural Competency: North America
Cultural Competency: North America
Path to Market Transformation Program (Full Program)
Path to Market Transformation Program (Full Program)
Podcast: Export Mastery
Get export ready with Export Mastery: Real-World Strategies for Global Success, a podcast designed to build you and your business capabilties to navigate international trade.
Hosted by Shane Styles, Alexandria Everett, and Charlotte Smith, our episodes are short, entertaining, and packed with actionable takeaways.
